Leading freelance copywriter, Peter Willis Copywriting has experience in writing and editing newsletters, DM, direct repsonse, direct marketing, direct mail, press releases, newsletters, letters, brochures, POS, adverts, website content and radio ads.
     Copywriting and editing for web and print
 Professional freelance copywriter with b2b and b2c experience writing and editing ; newsletters, brochures, press ads, annual reports, direct mail, web content, direct marketing, PR, POS, radio, leaflets, prospectuses, handbooks and catalogues Creative freelance copywriter with consumer and business experience writing and editing copy for the education, property, public sector, finance, health, travel, publishing sectors, and more.Experienced freelance copywriter; newsletters, DM, direct repsonse, direct marketing, direct mail, press releases, newsletters, letters, brochures, POS, adverts, website content and radio.
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Copywriting Portfolio - NewScientist
PW Copywriting Portfolio - New Scientist

New Scientist wanted a new look subscription mailer to help increase new subscriptions. The brief was to write a mailer, introductory letter, free gift flyer and subs form using copy that was direct and to-the-point. The new mailer achieved some of the best results from the past three years.

Click on the images below to see some of the work in pdf format.

Copywriting Portfolio - NewScientist mailer Copywriting Portfolio - NewScientist letter Copywriting Portfolio - NewScientist incentive offer Copywriting Portfolio - NewScientist subs form

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PW Copywriting UK - a leading freelance copywriter. Part of W2 Communications Ltd. Based in South West UK, Near Bath, Bristol, Swindon & Cardiff.  © Peter Willis 2004